One significant area of confusion we find amongst people who come to us to print their self published book concerns the correct page order, particularly at the beginning of the book. There is a “bible” which anyone who does a lot of writing should have on their shelves. It is the “Style manual: for authors, […]
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Typography — advice on good and (very) bad typography
Good typography is to a printed product as fresh ingredients are to cooking. If either are missing, the end result is badly compromised. There are some excellent articles on the subject of typography. Google ‘good typography’ for a plethora of helpful articles. It seems that where designers might take care to follow good typographical rules […]
All about RGB and CMYK
There are few subjects more likely to confuse people who have little or no knowledge of the printing process than the need to convert from RGB to CMYK. This article and those which will follow are designed to go some way towards overcoming this lack of knowledge. The essence of the problem is that most of […]
Smackdown: Printed Editions vs. Digital Editions
I recently read an amusing article in which a paper company sought to fight back against the “ridiculous” notion that electronic books are greener than printed books. The article, from a company called International Paper and called “Smackdown: Printed Editions vs. Digital Editions” compared the environmental profile of ink-on-paper publications (dead tree editions) to digital […]